Written by
08 March 2007

World's Biggest Bodybuilding Magazine Goes Digital to Enhance Subscriber Experience and Enable Lightning Quick Delivery on a Global Scale.

Setauket, NY - March 8, 2007 - Advanced Research Press Inc. (ARP) the Publisher of the number one hardcore bodybuilding magazine in the industry (Muscular Development) announced today the launch of the digital versions of their 3 titles (Muscular Development, FitnessRx for Men, FitnessRx for Women).  The first issues released today will be the April issue of MD as well as the April issue of FitnessRx for Women.  Both titles are currently available for sale and instant download on the internet's premier digital newsstand...www.zinio.com

For a sneak preview of MD Digital, Click HereFor a sneak preview of the April issue of MD, click here.

ARP is proud to be a part of that group of publishers whose vision for the future includes finding the most efficient means to continue to deliver their content to subscribers.  The robust digital platform enables customers, regardless of geographical location, to purchase and immediately access their digital magazine, rather than waiting weeks or months for fulfillment or delivery. 

This technology represents a new era of interactive media that further enhances the world of publishing today.  Through the use of the reader software (free download), a subscriber is able to not only read a magazine on screen but also interact with it in a manner that is beyond what even print can provide...The ability to click on any URL found on a page (Advertising or Editorial) and have their browser launch and take them to the desired destination.  The pages of the publication literally come to life as this new technology represents an incredible blend of the best of both print and online worlds.  Imagine for a moment, you're reading the magazine and want to learn more about something.  The information you seek is just now just a click away.

"We love this new technology and feel strongly that our readers and advertisers will feel the same.  The Zinio newsstand provides us with the global reach that we've been looking for with our publications."  Said Steve Blechman, President and CEO of ARP, Publisher and Editor in Chief of all 3 publications.  "With our recent expansion online, our No Bull Radio show, MD TV videos, digital magazines and sports nutrition store, we're giving more value to our readers and clients than ever before." 

For more information regarding ARP's Digital Publications and websites contact:

Adam Ginsberg
This email address is being protected from spambots. You need JavaScript enabled to view it.